The South-East Asian Sales Competition (SEASAC) is the outcome of cooperation between universities and government agencies in South-East Asia and European universities. It was founded by a European Community Erasmus+ project and is designed to adapt competitions in Europe and build capacity in higher education.

The main aim of the SEASAC project is to strengthen South-East Asian Universities’ capability to provide highly skilled B2B Sales professionals for the emerging international markets. In the project, we utilise existing European knowledge and experiences in developing a pedagogically rich concept for the cooperation of Universities and companies in sales education. Best practices from Europe will be matched with Asian sales cultures.

A concrete tangible output is the South-East Asian Sales Competition concept, consisting of International B2B Sales Course and South-East Asian Sales Competition Finals event. These new practices will engage companies in University level Sales education in all its phases: planning, implementation and assessment of students’ performance. In addition to the core partner countries the concept will attract Universities from the wider South-East Asian region and grow sales education within the whole of South-East Asia.

What is a sales competition?

A sales competition is an exciting interactive method of learning, which gives students opportunities to learn from businesses whilst at the same time introducing both sides to potential recruitment opportunities. It involves…

Why a sales competition?

Competitions allow for higher education students to increase their skills. The development of ethical sales skills improve students abilities to…..

What Business say about working with SEASAC?

Many business find it rewarding financially and socially working with SEASAC click “Read more” to see what they say…

Who are Involved?

SEASAC will open for any Higher Education Institutes (HEI’s) and business sectors operated in Southeast Asia. However during the initial phase SEASAC is firstly implemented by…