The South-East Asian Sales Competition (SEASAC) is the outcome of cooperation between universities and government agencies in South-East Asia and European universities. It was founded by a European Community Erasmus+ project and...
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The 4th South-East Asian Sales Competition (SEASAC 2023) For further detail please explore our website and watch the videos on our Youtube Channel
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Welcome to the home page of the South-East Asian Sales Competition (SEASAC). This website is designed to inspire, inform and hopefully influence you to become involved in the region’s premier annual sales competition and conference. Please explore this website to discover how you can benefit from this exciting initiative between the European Union and partners in South-East Asia.

The aim of the South-East Asian Sales Competition (SEASAC) competition and Sales Conference is to enhance the quality of sales education at higher education institutions in South-East Asia well developing student-centric and practically oriented sales studies. Whether you are a business, student, or university we are interested in hearing from you and how you can be involved. Please contact us

What is a sales competition?

A sales competition is an exciting interactive method of learning, which gives students opportunities to learn from businesses whilst at the same time introducing both sides to potential recruitment opportunities. It involves…

Why a sales competition?

Competitions allow for higher education students to increase their skills. The development of ethical sales skills improve students abilities to…..

What Business say about working with SEASAC?

Many business find it rewarding financially and socially working with SEASAC click “Read more” to see what they say…

Latest News

Developing sales competences in Indonesia via Sales Program

The article is written by Khresna Bayu Sangka, Ph.D. from Universitas Sebelas Maret Surakarta, Indonesia, and Mr. Harri Lappalainen, a […]

SEASAC 2022 – congratulations to BINUS and all the competitors

Great educational fun and experience was had at this year’s South-East Asia Sales Competition (SEASAC) 2022.  SEASAC 2022 was sponsored […]

Investing in sales professionals brings rewards

In a recent peer-reviewed paper by Dr Colin Mackenzie, of Edinburgh Napier University and Dr Alexander Bauer of Wittenborg University […]

SEASAC Secretariat

SEASAC Advisory Board

South-East Asian Sales Competition (SEASAC) is co-financed by the European Commission’s Erasmus+ Capacity Building in the Field of Higher Education programme.

Disclaimer: This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein